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Strategy support – a sound success factor

Mark-Man® Strategy Support develops a thorough understanding of market-relevant processes. This module ensures consistence and uniformity across different levels.

We combine three strategy levels:

  • Company Strategy
  • Market Strategy
  • Communications Strategy

A sound and thorough concept forms the foundation. In practice, details are continually being developed and linked together.

Mark-Man® Strategy-Support provides the correct measure of wide-ranging perspectives, based on the point of departure and the final objective.

Strategy Support

Value added
Positioning

News

  • Sustainable Development in Marketing, Strategy and Communications – the UN’s SGDsMay 26, 2021 - 12:48 pm

    MARK-MAN supports the Sustainable Development Goals of the United Nations. This guideline can translate them into business activities which foster prosperity along a holistic perspective.

  • MARK-MAN Navigator – Planning dimensions 2019September 10, 2019 - 4:50 pm

    The latest MARK-MAN Navigator™ 2019 illuminates for our clients the most relevant developments shorthand from a scientific perspective. The panorama showes a global view.

  • Shared Value, Corporate Advertising and Corporate IdentityNovember 27, 2015 - 11:34 am

    Mark-Man supports its customers with demanding and ambitious projects.

  • In the Heart of the Wild Triangle – NovelDecember 19, 2016 - 3:54 pm

    Auf den ersten Blick ein etwas ungewöhnlicher Marketing-Aspekt – Ulrich Hermanns beleuchtet die Ökonomie des Begehrens in einem Roman.

  • MARK-MAN brand operates in AustraliaDecember 4, 2015 - 2:15 pm

    A corporate brand from Mark-Man is operating since this summer in Australia.

  • MARK-MAN Navigator – Planning dimensions 2016May 19, 2016 - 8:41 am

    The recently created MARK-MAN Navigator™ 2016 is devoted to the interplay between practice and theory.

  • VentureSoul – The unconscious of the corporationNovember 19, 2015 - 3:51 pm

    In the unconscious, capital and desire are synonyms. In practice, they are most often treated separately.

  • MARK-MAN Navigator 2013 – recent insightsDecember 4, 2015 - 2:30 pm

    MARK-MAN Navigator 2012 identifies two power sources for strategy-based, integrated Marketing Communication

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